I today paid my deposit on a new Audi A5 2.0TFSi Quattro S Tronic to be supplied by Audi Birmingham.
I have spent a number of weeks considering the purchase, during which I have had email and telephone contact with eight different Audi dealers, some of which I also visited. Whilst price is always important, service and professionalism are extremely important when deciding where to purchase; this had a major influence on my decision to choose Birmingham Audi.
Everyone I met has been smart, courteous and knowledgeable. On both occasions I have visited the dealership, reception staff have been alert, have attended to me promptly and with a smile. I have been offered coffee and generally made to feel welcome.
Chris Knight and Adam Burden both spent a considerable amount of time with me; they ensured that I had the opportunity to drive a selection of vehicles – including today a drive in a new style 2.0 TFSi A5 S Tronic. I would have purchased without that additional experience – but it is a perfect example of the attention to detail which influenced my purchasing decision. Both were very professional and I have always felt that they were not trying to sell me the car they wanted to sell, but that they were making it easy and enjoyable to purchase the vehicle that I wanted. I was always very open that I had other options to consider and I congratulate Chris and Adam in being confident that Audi Birmingham had enough to offer without resorting to any gimmicks. There was no hard sell, no pressure to buy because the offer was only available for a limited time. One other dealership lost the sale by trying to sell me a car that they had in stock even though it was not the specification I wanted.
Purchasing a new car should be an enjoyable experience – it so often isn’t, but this time it was! I look forward to collecting the vehicle in three months or so, and as I have no doubt that the Service Department will be as professional as the Sales Team, I will make every effort to use Audi Birmingham for servicing and maintenance in the future.
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