14 years after revealing the Toyota Prius, Toyota are celebrating 100,000 hybrids sold nationwide. The efficient and environmentally friendly car is now an accepted and popular part of the mainstream motoring market.
The heart of Toyota’s investment in UK manufacturing is the hybrid, with Auris and Auris Touring Sports models built here for export worldwide.
Toyota have 6 different hybrids, covering the market from small calls to family cars.
Of course Toyota models are just part of the hybrid picture: as sister brand Lexus has progressively brought the benefits of hybrid power and sophistication to the luxury car market and is closing in fast on 50,000 UK sales, since revealing RX400h in 2005.