BMW Group are set to integrate Amazon Alexa from mid-2018.

Book a Test Drive

BMW Group is systematically expanding the intelligent connectivity capabilities of its vehicles by seamlessly integrating the highly versatile Alexa, Amazon’s voice-controlled personal assistant, into all BMW and MINI models from mid-2018.

The innovative inclusion of the cloud-based voice service will allow customers to access a range of services, entertainment features and shopping facilities whilst on the move.

“By making this step of integrating Alexa into our models from mid-2018, BMW and MINI will form a more intrinsic part of our customers’ digital lifestyles,” remarked Dieter May, Senior Vice President Digital Services and Business Models at the BMW Group. “Voice control first featured in BMW Group cars many years ago, and we are now enhancing its functionality by adding a digital ecosystem, which will open up all sorts of new possibilities that customers can access quickly, easily and safely from their car.”

Amazon Alexa