Watch the new Honda Civic 'Feeling' commercial

The latest commercial for the Honda Civic range has hit our TV screens in the last few days.

Made by London Ad Agency, Wieden + Kennedy, and entitled “Feeling” the ad focuses on the meticulous engineering that helps create moments of pure exhilaration on the road - like that moment when you upshift your Type R for a burst of acceleration!

“One of the most important things for Honda engineers when designing a new car is that it feels great to drive,” W+K’s Max Batten told Adweek: “We thought this would be a good story to tell for the Civic.”

Honda believes that above all things, engineering should help create cars that are a joy to drive. This was the guiding principle behind the design of the new Civic range, because the most powerful thing you can build is a feeling…

Watch “Feeling” here: and tell us what you think by leaving a comment below.