The new CUPRA Born. 100% electric.

Unstoppable impulse.

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CUPRA have unveiled the 100% Electric CUPRA Born, designed for emotion-seekers. The new CUPRA Born will be manufactured at the Zwickau plant in Germany. With sportive energy and a challenger spirit, the new addition to the CUPRA family fuses dynamic sustainability with defying innovation. The CUPRA Born has drawn attention for its sleek looks and personality since its first appearance at the 2019 Geneva Motor Show. Since then, it has taken on a striking, sportier character.

A new way to feel electric. Unrivalled, dynamic sustainability coupled with defying innovation. Meet the first fully electric CUPRA.

A design that moves you. Expertly shaped for emotion-seekers. A bold vision encompassing a sleek body and sportive lines.

Intuitive technology. Connectivity at its core. Welcome a seamless driver experience with state-of-the-art digital features.

Feel amplified, 100% electric power from the very start with maximum torque and instant acceleration. A 110kW battery will have capacity to reach 211 miles whilst the 150kW battery has an estimated range of up to 260 miles.

The new CUPRA Born has been designed with connectivity at its core, packed with state-of-the-art digital features. Park in the tightest of spaces with ease thanks to the Top View Camera (available as an optional extra) and the 12” infotainment system. The Travel Assist camera and sensors along with the Pre-Crash Assist bracing the vehicle in case of collision, provide a seamless driving experience. There is also an option to add the augmented reality head-up display, offering an immersive driving experience.


  • 18” Alloy wheels
  • Heated CUPRA Steering wheel
  • 12” touch screen
  • Front Bucket seats with SEAQUAL cotton
  • Climatronic 2 zone
  • Interior ambient light
  • Light & Rain sensor
  • Mode 3 charging cable

Advanced Technology

  • Seamless drivability merged with the latest technology
  • Smooth parking thanks to the Top View Camera (available as an optional extra) and 12” infotainment screen
  • Unrivalled drivability with Travel Assist camera and sensors
  • Pre-Crash Assist braces the vehicle in case of collision
  • Augmented reality head-up display offers an immersive driving experience (available as an optional extra)

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