In terms of design the iDrive has a user interface which is not only functional but clear, rich in detail and visually appealing. Analogue and digital boundaries fade away with a unique experience, enhanced with a precisely designed display. The BMW Curved Display is the most distinctive design feature, allowing the driver to have information and controls in an all new display layout. Prioritised as usage options are the voice control and touch functions, with the number of buttons to be used reduced by almost half.
An impressive and integrated visual appearance has clearly been designed, with strong and eye-catching graphics, modern colours, and futuristic textures. The information display has a generously sized screen surface, with dynamic light effects and uses an impressive high graphic resolution of 200 ppi. What is displayed on the system at any one time is down to the driver, with access to the display via the steering wheel or the system itself. This allows the driver to display three different types of layouts and customise widgets according to personal preference. Each display available has its own distinctive character, which are all colour-coordinated, three-dimensional and uses light reflections for extra dynamism.