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The MINI STRIP is a one-off vehicle created by fashion designer, Paul Smith. The STRIP is a crucial statement emphasising the firm’s sustainability ambitions within the automotive industry.
The team began stripping down the MINI Electric and only kept elements that were deemed absolutely necessary. MINIs mission is to create a more sustainable world by using recycled and environmentally friendly materials.
Oliver Heilmer, Head of MINI Design explains: “For me, the MINI STRIP shows in an impressive way that MINI and Paul Smith share the same bold way of thinking about the future in terms of innovation and design - and together we create more. Paul asked essential questions right at the start of the design process with his non-automotive and therefore fresh perspective. We are proud to have developed such a strong character statement together”.